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Let's take a look at some examples of campaigns that use scare tactics.
  • DUI Danger Ads. Driving under the influence can result in more than simply having a company like Low Cost Interlock install a breathalyzer in your car. ...
  • Anti-Smoking Ads. ...
  • Ads That Tug at the Heart.

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Sep 27, 2017 · There are many commercials that use scare tactics like this because ... good example of an effective fear-based ad is the commercial below, ...
Aug 24, 2018 · Scare tactics in advertising are nothing new. Take, for example, the well-known “ This is your brain on drugs” campaign that compares your ...
Examples of scare tactics include mock car crashes, demonstrations of the diseased lungs of a smoker, and the 'this is your brain on drugs' commercial. Scare tactics often do not work, especially for young people. That's because…
May 30, 2017 · Apple launched the 'Life is easier on iPhone' campaign earlier this month with similar ads focusing on music, privacy and photos. YouTube/ ...
Jun 7, 2019 · Does this state of fear encourage me to get my hands on some Allstate Insurance ? Are these scare-tactics, or marketing genius? You be the ...
Sep 14, 2017 · For example, if you sell fire extinguishers and your advertising strategy is to show how you may save your family members' lives if you have an ...
Applying this to a marketing context, I'll give you a prime example of loss ... Both ads focus on loss-aversion tactics to get users fearful and hooked into clicking.
Jan 1, 2015 · This is why scare tactics are stunningly effective. ... when advertisers employ excessive amounts of fear, for example through graphic depictions ...